I remember when there was only ONE Cheesecake Factory restaurant in Beverly Hills; I used to go with friends and just eat cheesecake for dinner (back in the days when we could do that and not gain 10 lbs overnight). It’s nice to see how well they have done in expanding both their menu and their locations across the country.

Since July 30th is National Cheesecake Day, this Thursday you can go to any one of their 146 locations and get any slice of cheesecake for half the price! They are introducing their newest creation, Stefanie’s Ultimate Red Velvet Cheesecake™ with four layers of original, with cream cheese and white chocolate. If this isn’t to your taste, then maybe the tiramisu, caramel pecan turtle, or key lime cheesecake will tempt your taste buds. For those who insist on low carb they have that option (but why bother?).

The only real restriction (if you can call it that) is that this offer is to dine in only. And to add to your incentive to eat cheesecake, Cheesecake Factory will donate 25¢ to Feeding America, the nation’s food bank network, for every slice they sell this year.

Go eat your cheesecake (and then go work out!).